Type is one of the most important elements of interpersonal communication. Over the years, it has been repeatedly reinterpreted and redesigned. Furor is the result of an investigation into the characteristics and techniques of typography and graphic design as they apply to type design, conducted as part of Felix Darius master’s thesis. 

Since the development of variable fonts in 2016, few new advances have been made in the further development of typography and type design. This study builds on that foundation and focuses on type in the context of print media. Print media captivates through stories, suspense, and emotions. Plots in narrative storytelling convey emotions and create a powerful reading experience. Variable fonts stand out for their dynamics, variability, and adaptability in the digital realm. So how can the dynamics and adaptability of variable fonts be transferred to the static print medium to amplify emotions? 

The end result is Furor, a streamlined serif typeface that allows for variation between low and extreme tension. It consists of 3 tension families, each with 3 weights. Furor makes it possible to visualize, highlight, and amplify the tension curve in a story. In addition to the typeface family, a web-to-print tool for processing the typeface and a type specimen were developed. The type specimen is reminiscent of a paperback book and showcases the typeface in its natural setting. George Orwell’s 1984 serves as an example.